Quick Guide to Propositions
Proposition 024 - Amends consumer privacy laws. initiative statute.
Proposition 024 - Amends consumer privacy laws. initiative statute.
Summary
Permits consumers to: prevent businesses from sharing personal information, correct inaccurate personal information, and limit businesses’ use of "sensitive personal information," including precise geolocation, race, ethnicity, and health information. Establishes California Privacy Protection Agency. Fiscal Impact: Increased annual state costs of at least $10 million, but unlikely exceeding low tens of millions of dollars, to enforce expanded consumer privacy laws. Some costs would be offset by penalties for violating these laws.
Money Raised
Chart depicts total fundraising by all committees primarily formed for and against Prop 24.Totals are updated daily with contributions from Power Search 
and adjustments from the most recent Political Reform Division analysis.
Largest Contributions
Showing the 10 largest contributions to committees formed primarily for and against Prop 24 in the election cycle when it appeared on the ballot. Contributions in earlier election cycles and contributions between allied committees are excluded. For more information on funding for ballot measure campaigns, visit the Power Search campaign finance search engine.
Yes on Prop 24
03/23/2020
02/28/2020
01/06/2020
03/05/2020
03/12/2020
02/20/2020
10/06/2020
01/30/2020
03/26/2020
08/24/2020
No on Prop 24
09/14/2020
09/09/2020
09/20/2020
09/15/2020
10/18/2020
08/15/2020
08/20/2020
What your vote means
Yes
A YES vote on this measure means: Existing consumer data privacy laws and rights would be expanded. Businesses required to meet privacy requirements would change. A new state agency and the state’s Department of Justice would share responsibility for overseeing and enforcing state consumer privacy laws.
No
A NO vote on this measure means: Businesses would continue to be required to follow existing consumer data privacy laws. Consumers would continue to have existing data privacy rights. The state’s Department of Justice would continue to oversee and enforce these laws.
More on Proposition 24
For background on Proposition 24, an analysis by the legislative analyst, endorsements for and against the measure, and more...
- Read the California Voter Information Guide.
Arguments
Pro
YES ON PROP. 24 TO STRENGTHEN PRIVACY RIGHTS Parents, Common Sense Media, the California NAACP and a Nobel Prize winning economist say vote YES on PROP. 24. Make privacy laws stronger! Protect kids online! Strengthen privacy laws and hold corporations accountable when they violate your fundamental rights. YES ON PROP. 24!
Con
Proposition 24 reduces your privacy rights in California. Proposition 24 allows "pay for privacy" schemes, makes workers wait years to learn what confidential information employers collect on them, and makes it harder to stop tech giants from selling your information. Proposition 24 was written behind closed doors with input from social media corporations.
Campaigns
For
Californians for Consumer Privacy
1020 16th Street #31
Sacramento, CA 95814
(916) 440-0424
info@caprivacy.org
www.caprivacy.org